Free Pinterest Marketing Tips for Your Business in 2021
Pinterest marketing course is a comprehensive guide to mastering Pinterest. Get ready to learn everything you need to know to get set up and start building your audience. This includes advanced strategies for overcoming your competitors. Pinterest has unique features that make it attractive to artistic, trendy, and visual brands. But, if you’re savvy in marketing you can use Pinterest to promote or sell anything. Your questions will be answered, your doubts cleared, and you’ll do well in Pinterest marketing after passing through the course. You’ll get answers to questions like:
- What makes Pinterest unique among the social networks?
- In what ways does Pinterest work?
- How do I get started with my own Pinterest boards?
- In what ways do Pinterest top brands make use of it?
- Can I use tools to save time on Pinterest?
- Is it possible to market Pinterest boards using Email, social media, etc?
- What type of content leads to Pinterest success?
- Any Pinterest ideas for attracting users quickly?
- And more…
The Pinterest marketing course will take you through how Pinterest works, what it offers that differs from other social networks, and how you go about setting up on Pinterest. The course shows you how to:
- Browse and save content
- Create boards
- Find images
- collect notes
- Share your boards
- Find users, boards, etc using the search tools
- Post comments on pins or re-pin other pins
- And much more…
How to Use Pinterest Ideas for Pinterest Marketing
You have a lot to learn from the free Pinterest marketing course. Learn how to
- Create a Pinterest board around an idea
- Search for ideas from other users
- Design your board to inspire other users
A simple example, I can use to describe the above steps are:
- Create a “wedding board’’
- Look at other boards with wedding dresses, table decorations, cakes, etc
- Design your boards
That example has one board containing everything about weddings. You are free to make one board for each of the items (cakes, decorations, dresses, etc). You can also make unique Pinterest marketing boards by uploading wedding photos, notes, and sketches as pins from your computer. This is just a kind of hint. Read more in the course.
Pinterest Marketing and Building Your Brand
After showing you how Pinterest works, the Pinterest marketing course will take you through the strategies of using the platform for marketing. This means that you’ve got to learn:
- What Pinterest features you need in your business
- How to use the platform to promote your business interest
Remember that people use Pinterest mainly to get inspiration as they search for ideas on the platform. The boards you create depend on your topic. If your topic is fitness or fashion, the boards you create should be related to that topic just as you follow similar boards made by big brands for more ideas.
Pinterest marketing allows you to devise your brand aim. Let’s say your aim is to attract followers and use that opportunity to show off your business. The next thing will be to create a board dedicated to fitness or fashion so that people can:
- Pin the items in your board
- Browse your site for ideas
As you keep attracting followers to what you’re doing the more people will
- See your products
- Be exposed to your brand
- Likely buy from you
People can find the original post when you pin it from your website or from the web. You can do this by adding links to:
- Your website
- Specific articles
- Blog posts
This means that people can follow your boards to stay up-to-date with your new articles and blog posts.
There’re tools and options on the Pinterest platform for Pinterest marketing. They include:
- Article rich pins
- Buyable pins
- Pin it button
- Buy it button
These are just hints. Read more in the course.
Pinterest Business Account and Pinterest Marketing
According to Pinterest, “If you’re using Pinterest as part of how you make a living, whether by driving traffic to a blog that makes you some money or to build your personal brand to find customers for your products or services, sign up for a business account and agree to our Business Terms of Service.”
You’ve got to gain some advantages by creating a Pinterest business account or upgrading your personal account to a business account. This will enable you to take full advantage of the analytics features on Pinterest. The benefit will be that you can now see your photo and images that are being:
- Shared on Pinterest
- Repined
- Commented on
Your profile will have the hyperlink of your website so that people can discover your website through your Pinterest business account. This means more:
- Traffic
- Clicks
- Sales
- And more
The Pinterest Daunting and Overwhelming Interface
The Pinterest interface, at first, may not be as simple as that of Facebook or Twitter. How do you find your way around the interface? The answer has been fully treated in the free Pinterest marketing course. Parts of the interface covered in the course include:
- The home feed
- Finding pins
- Your boards and pins
- Create your profile
What is Your Pinterest Marketing Strategy?
Let’s highlight some of the basic approaches that you should consider in your Pinterest marketing. The full course explains how you’re going to go about providing value regularly and growing your audience using these techniques.
As a beginner on Pinterest, you start your Pinterest marketing journey by learning:
- The features of the platform
- How the platform works
- How to use the platform to achieve your aim
I have covered all these in the course so that marketing can begin. Once you’ve created a high-quality value, you’re ready to:
- Engage your audience
- Build customers and fans
- Promote loyalty
Certainly, you can now forward to a successful business or marketing strategy. Think like the top brands on Pinterest by offering:
- Inspiration
- Ideas-unique and interesting
- Life-hacks, etc
Pinterest will be suitable for your business if you’re selling something that looks appealing. But, how do you apply that when you’re selling:
- Insurance
- Ebooks about making money
- SEO and digital marketing blog
This can only work on Pinterest marketing when you introduce ‘lifestyle’ and ‘value proposition’ into your strategy. Again,
- You can sell directly if what you are selling is the same with your board.
- Don’t sell directly if what you’re selling differs from what your board is talking about
The course will show you how to do this.
When you deliver great value through your board, Pinterest grows naturally by leveraging the viral power of social networks. To grow your following quickly:
- Post regularly
- Choose your tags carefully
- Write comment on your images
- Interact with others
- Integrate your website
- Cross pollinate
What you need to succeed in Pinterest marketing are unique images that can:
- Attract more attention, preferably pictures of faces
- Sell the content of your article or blog post
- Encourage people to follow the URL
Consider tips that can be portrayed through
- A single image
- Memes
- Inspirational quotes
If you want to step up your game, you need to adopt some advanced techniques in Pinterest marketing. Here’s a list of some of the advanced tools:
- How to set up your business account
- Using rich pins
-app
-movie
-recipe
-article
-product
-place
- Pinterest mail
- Widgets
- Contests
- Optimization tools
- Chrome plugin
- Going mobile
-using the apps
I discussed these techniques in the course in a way that you’ll know Pinterest marketing like a pro and use it to achieve greater things. Top brands that know how to use Pinterest are:
- Etsy
- Swarovski
- Mashable
- HTC One
- L.L.Bean
At the end of the course you’ll learn how to set up your Pinterest marketing plan, as in Instagram marketing, to guide you throughout:
- Build your brand
- Link your accounts
- Provide value
- Monetize your account
Finally, there’re some dos, and don’ts in Pinterest marketing listed in the course. Dive into the course, get enormous ideas, and use the endless opportunities on Pinterest. To get the free Pinterest marketing course, click on this link now and start using the Pinterest platform the right way.